Intellectual Property

Impact Engine is dedicated to anticipating and addressing the challenges faced by advertisers, agencies, media, and consumers, both now and in the future. Our team foresaw the evolution of today’s online advertising landscape and developed pioneering solutions to critical industry challenges. We invented and patented groundbreaking concepts including what is commonly referred to today as "Programmatic Creative" Advertising - where one central ad concept can be uniquely personalized to each individual recipient in real time based on their location, interests, etc.​​

​

Like many technology firms, we invest significant capital (through funding, time, and intellectual property) to create value for our clients. Following the time-honored tradition of innovators, we believe our solutions deliver exponentially greater economic benefits to our clients. Innovation has always been at the core of our mission, as we recognize that without inventors and new ideas, progress would stagnate.

​

We also believe that fair compensation for innovation should reflect the economic value it generates for our clients and their customers. To protect our shareholders and clients, we actively invest in the global patent and trademark system. At Impact Engine, we take pride in holding patents, trademarks, trade names, and domains that affirm our role as a technology industry leader. Moving forward, we will continue to deliver the benefits of our inventions via our intellectual property.